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Episode 18: Beyond the Numbers: Humanising Your Customer Data
Manage episode 482562691 series 3482369
Harnham & Rockborne에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Harnham & Rockborne 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of The Data & AI Podcast, Lloyd Dunstall, Principal Recruitment Consultant at Harnham, is joined by Abi Hough, a seasoned consultant specialising in optimisation and user experience.
Abi shares insights from her 20+ years in the industry, discussing why relying solely on data can lead to poor decisions and how combining analytics with a deep understanding of user behaviour can drive better outcomes.
They cover:
- The risks of data-only decision-making
- How to blend data with user research
- Real-world examples where human insight improved business performance
- The importance of storytelling in data analysis
If you want to learn how to improve customer experience, retention, and revenue by looking beyond the numbers, this episode is for you.
22 에피소드
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