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The best CX Iconoclast advice from another four sales and marketing leaders in 2023
Manage episode 398258319 series 3436445
OCX Cognition에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 OCX Cognition 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
CX Iconoclasts are people who break with tradition by bringing new ideas and new ways of doing things to our attention. These short extracts from the full discussions cover some great sales and marketing views on the future of customer experience strategies and tactics in the digital age. Richard Owen’s four guests in this short video are:
- Bill Binch - Former sales & marketing leader at Marketo and at Pendo, now an advisor at VC company Battery Ventures.
- Richard Watts - 33-year veteran of Progressive Insurance, where he led sales and service.
- Joe Wheeler - Innovator and thought leader in CX since the 1990s, when he started his focus on the CX profit chain.
- Martin White - Veteran financial services CMO who spent many years at Experian and at Amlin.
These short clips will get you familiar with their ways of thinking and their desire to break with past practices. You should be able to find the full versions of each of the four interviews wherever you get your podcasts.
Find out how predictive CX analytics can help your business: https://ocxcognition.com/
Follow us on LinkedIn: https://www.linkedin.com/company/ocxcognition/
Connect with Richard Owen on LinkedIn: linkedin.com/in/richard-owen-98ba3
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