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122 - Using A Site Map To Transform The Way You Sell
Manage episode 329857378 series 2954305
Benali, Khalil Benalioulhaj, and Martin Holland에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Benali, Khalil Benalioulhaj, and Martin Holland 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
- 00:00 - Intro
- 01:00 - What Is A Site Map?
- 02:00 - Where Do I Start?
- 03:00 - Step #1: Understand Your Business Objectives
- 03:45 - Step #2: List Out Visitor Objectives
- 06:00 - Step #3: Work On Your CTAs
- 08:00 - Step #4: List Out All Potential Pages
- 14:00 - Step #5: Creating The Perfect Navigation
- 15:00 - Step #6: Writing Out Each Page’s Purpose
- 16:00 - Step #7: Brainstorm Every Section
- 17:45 - Outro
Quotable Moments
- “A site map allows you to plan out your website and all of the pages and their purposes.” – Khalil
- “A good website always starts with a site map.” – Khalil
- “Start with your objectives and give examples - especially for your visitor objectives.” – Khalil
- “Once you know your objectives, you know what your website needs to have.” – Khalil
- “A Call To Action (CTA) is an action button on a website that makes me want to click. It’s a decision-level button that helps your visitors get started.” – Khalil
- “Not everyone is ready to get started and that’s why you need to have transitional calls to action.” – Khalil
- “You need to list out your foundation, action, ad, and education pages for your website that you can build on and update as you go.” – Khalil
- “What’s nice is that a lot of your sections are repeatable throughout your website.” – Khalil
- “Your sitemap is your north star for your website creation.” – Khalil
Resources
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- Have Questions? Email us
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210 에피소드
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