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Don’t Make This Mistake! The Importance of Product Ownership
Manage episode 444524756 series 3560517
Rachel Erickson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Rachel Erickson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Don’t Make This Mistake! The Importance of Product Ownership
In this episode, Rachel is getting really passionate about the possibility of making one huge mistake…not taking ownership of your products in your apparel brand. In Rachel’s 20+ years of experience in the apparel industry, she’s seen and heard it all. She shares real-life stories and recent client calls that demonstrate how skipping certain steps can compromise your product's quality and jeopardize your brand's future. From production mishaps to changing vendors, she goes deep in explaining the significant dangers and highlights why it’s important to retain control over your tech packs, patterns, and materials to ensure consistency, customer loyalty, and brand survival.
In this episode, you’ll hear:
-A lot of start-ups are developing product through their manufacturers - why this is a HUGE mistake.
-At some point, you will need to diversify your sourcing base.
-A real-life example of what can go wrong and what can happen when there’s a mishap with your factory.
-Why it’s important to own your tech packs and patterns and how this helps you in the future.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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