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Implementing a Repurpose First B2B Video Production Strategy, with Dane Frederiksen, Founder of Digital Accomplice
Manage episode 428009174 series 3422484
Linda Fanaras에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Linda Fanaras 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of B2B Brand180, Linda interviews Dane Frederiksen, Founder of Digital Accomplice, to discuss how to implement a repurpose-first video production strategy, which he calls the "Video Octopus" method.
Dane highlights:
-The shift from text-based marketing to remote video.
-The ease of creating valuable video content using AI tools and remote platforms, which can significantly enhance marketing strategies.
-Current trends and technology to simplify video editing, and the 'video octopus' method for repurposing video across multiple channels.
The episode encapsulates how B2B marketers can leverage strategy, remote video and AI to stay ahead in the evolving digital landscape.
01:45 Challenges in Video Content Marketing
03:20 Trends in Remote Video Content
04:55 Building a Video Content System
09:39 Tools for Easy Video Creation
14:06 The Video Octopus Method
For more information about Dane, visit his LinkedIn at https://www.linkedin.com/in/digitalaccomplice/
Linda's LinkedIn: https://www.linkedin.com/in/lindafanaras/
Millennium Agency: Brand Strategy | Marketing | Web Design: https://mill.agency
YouTube Channel: https://www.youtube.com/@mill.agency/
Linda's Books:
Claim Your White Space
https://www.amazon.com/CLAIM-YOUR-WHITE-SPACE-CRITICAL-ebook/dp/B0CLK8VLYV
Passion + Profits: Fueling Business And Brand Success
https://www.amazon.com/Passion-Profits-Fueling-Business-Success-ebook/dp/B0CLLDDSNX/
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