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Designing Success: A Marketer's Vision with Andy Friedman
Manage episode 380166026 series 3488007
Chris Gwinn에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Chris Gwinn 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this week's episode of the Agency Accelerator podcast, we are joined by Andy Friedman, the Chief Marketing Officer of Specifi Software. Specifi Software is a global equipment specification platform that seamlessly connects dealers, designers, and manufacturers in the foodservice industry.
Discover how Specifi's innovative solutions, including Specifi Quote, Organiser, Studio, Design, and Share, are transforming the landscape of restaurant design and equipment specification. Andy shares insights into the power of technology and imagination in creating memorable spaces for restaurants worldwide.
Explore Andy's journey as a marketing leader, from his roles with the American Marketing Association to his current position spearheading Specifi's marketing efforts across the U.S., Europe, the Middle East, and beyond. Gain valuable knowledge as Andy discusses the challenges and triumphs of marketing in the SaaS industry, his passion for mentorship at Chicago's 1871 startup incubator, and his expertise in topics such as managing remote teams, SEO strategies, and team leadership in an international context.
Whether you're in the world of marketing, restaurant design, or simply eager to learn from industry experts, this episode promises insights, inspiration, and a glimpse into the transformative power of technology and imagination in the ever-evolving restaurant landscape.
Key Discussion Points:
- Managing a remote team
- SEO strategies and best practices
- Email marketing
- Team leadership in an international context
Links and Resources:
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