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The Active Code #40: Boosting Customer Experience in Sport & Fitness Industry- Richard Beevers, Customer Plus
Manage episode 405777234 series 2886002
Paul Griffiths and Luke Johnson, Paul Griffiths, and Luke Johnson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Paul Griffiths and Luke Johnson, Paul Griffiths, and Luke Johnson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Who is our guest?
With over 40 years of experience in marketing communications and customer relationship management, Richard is the director at Customer Plus, a leading consultancy that helps businesses improve their customer experience and loyalty. He is also a certified NPS practitioner and an accredited C-me colour profiling activator, which enables him to deliver effective and engaging workshops and training sessions for clients across various sectors.
What do we discuss?
- Career Journey and Business Ventures
- Role and Services of Customer Plus
- Passion for Sports and Physical Activity
- Introduction to Customer Journey Mapping
- Understanding Customer Satisfaction Surveys and Net Promoter Score
- Importance of Prioritising Customer Experience
- The Discrepancy Between Promotion and Delivery
- Common Mistakes in Customer Experience
- The Fitness Analogy: Long-term Commitment in Customer Experience
- The Importance of Consistency in Customer Experience
- The Role of Customer Experience in Brand Perception
- The Challenge of Enhancing Customer Experience
- The Power of Choice in Customer Experience
- The Role of Enjoyment in Customer Experience
53 에피소드
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