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Todd Craig talks supply chain: Marketing, Hype and AI

43:48
 
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Manage episode 434292977 series 3483477
ulfvenne에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 ulfvenne 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

#supplychain #ai #digitalization #logistics #procurement #marketing #marketingtips #marketingstrategy

Join host Ulf Venne in this engaging episode of the Supply Chain Pioneers Podcast, featuring special guest Todd Craig, Chief Marketing Officer of DePosco. Todd dives deep into his 30-year career in the supply chain industry, discussing the evolution of marketing, the importance of actionable insights, and the role of AI and data in modern supply chains. Todd also provides valuable advice for young professionals entering the field, insights into handling large-scale acquisitions, and the significance of customer success. Don't miss this in-depth conversation packed with industry expertise and practical tips!

00:00 Introduction to Supply Chain Pioneers Podcast

00:35 Meet Todd Craig: A Journey in Supply Chain

01:34 The Evolution of Supply Chain Marketing

03:57 Data and AI: Transforming Supply Chain Decisions

06:41 The Art and Science of Marketing

14:05 The Role of Analysts in Supply Chain Solutions

19:21 Challenges in Change Management

22:55 Flexibility in Solutions and Operations

23:56 Major Acquisition: Logfire to Oracle

24:39 Competing Against the Establishment

26:55 DePosco's Three Tenets: Speed, Simplicity, Growth

30:18 Customer Success in Cloud SaaS

32:02 Future of Marketing and AI

39:25 Competitive Spirit in Business and Sports

42:13 Conclusion and Final Thoughts

  continue reading

30 에피소드

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icon공유
 
Manage episode 434292977 series 3483477
ulfvenne에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 ulfvenne 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

#supplychain #ai #digitalization #logistics #procurement #marketing #marketingtips #marketingstrategy

Join host Ulf Venne in this engaging episode of the Supply Chain Pioneers Podcast, featuring special guest Todd Craig, Chief Marketing Officer of DePosco. Todd dives deep into his 30-year career in the supply chain industry, discussing the evolution of marketing, the importance of actionable insights, and the role of AI and data in modern supply chains. Todd also provides valuable advice for young professionals entering the field, insights into handling large-scale acquisitions, and the significance of customer success. Don't miss this in-depth conversation packed with industry expertise and practical tips!

00:00 Introduction to Supply Chain Pioneers Podcast

00:35 Meet Todd Craig: A Journey in Supply Chain

01:34 The Evolution of Supply Chain Marketing

03:57 Data and AI: Transforming Supply Chain Decisions

06:41 The Art and Science of Marketing

14:05 The Role of Analysts in Supply Chain Solutions

19:21 Challenges in Change Management

22:55 Flexibility in Solutions and Operations

23:56 Major Acquisition: Logfire to Oracle

24:39 Competing Against the Establishment

26:55 DePosco's Three Tenets: Speed, Simplicity, Growth

30:18 Customer Success in Cloud SaaS

32:02 Future of Marketing and AI

39:25 Competitive Spirit in Business and Sports

42:13 Conclusion and Final Thoughts

  continue reading

30 에피소드

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