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Turning the Startup Spark Into Something Beautiful, Scalable, and Long Lasting with Samantha Alexander, Co-Founder of bitewell
Manage episode 341677311 series 2885828
Shauna Armitage에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Shauna Armitage 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Samantha Citro Alexander is the Co-Founder of bitewell, a food health company on a mission to improve your health through food. She came onboard as co-founder after a LOT of conversations with the original founder and after asking herself, “Do I believe in the product that we’re building and the problem that we’re solving?”
The answer was yes, and now bitewell is working to change the way we eat.
Prior to co-founding bitewell, Samantha worked at The Estée Lauder Companies as the Chief of Staff to Jane Lauder and as the Director of Integrated Marketing, where she co-created Jefacon, a women’s empowerment and leadership summit celebrating the Beauty of Being a Boss.
In this episode, you will hear:
How Sam’s acting training gave her a strong marketing skill set
- What Sam did to learn how to make every new customer a customer for life
- How Sam met her co-founder and why she decided to join the company full time
- What bitewell looked like in the idea stage and how the founders pivoted
Connect with your host on Instagram at @shauna.armitage and listen to more Startup Renegade stories at www.startuprenegades.com
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