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55 - K.I.S.S. Your Way to Improving Your Marketing
Manage episode 401000343 series 3467449
Jeremy Neisser에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jeremy Neisser 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Jeremy Neisser introduces the KISS framework, a project management framework that helps organize activities and ideas related to a specific action.
He explains the acronym KISS, which stands for Keep, Improve, Start, Stop, and provides examples of how to categorize activities using this framework. Jeremy emphasizes the importance of prioritizing and taking action based on the categorized activities. He also discusses the benefits of continuing education for sports marketing professionals and highlights the value of investing in marketing training.
Takeaways
- The KISS framework (Keep, Improve, Start, Stop) is a useful project management tool for organizing activities and ideas.
- By categorizing activities into Keep, Improve, Start, and Stop, you can prioritize and take action more effectively.
- Continuing education, such as ticket sales training and marketing training, can help sports teams improve their processes and grow their fan base.
- Investing in marketing training and data consultation can help marketing directors level up their skills and make more informed decisions.
Chapters
00:00 - Introduction
00:42 - Introducing the KISS Framework
01:23 - Explaining the KISS Framework
04:36 - Take Action with the KISS Framework
The framework is called: K.I.S.S. - Keep, Improve, Start, Stop.
By going through this framework, you have a clear picture of what you want to work on, what needs to be improved, and things you should stop doing. This is excellent for marketing activities like collecting email addresses or merchandise marketing, etc.
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