#113 - Ellie Shefi on What Do I Do, What Do I Know, What Do I Love and How Do I Capitalize on That

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Ellie Shefi is an attorney, entrepreneur, award-winning author, keynote speaker, implementation strategist and coach. Ellie is a problem-solver and a master implementer who facilitates change and provides her clients with practical tools and strategies that generate results. Ellie helps entrepreneurs bring their business to life; authors to get their book out of their head and into the world; speakers to amplify their message; and women to find their voice and become the architects of their life and legacy.

• Bullet points
• 00:50 - Intro
• 02:52 - The start as an entrepreneur
• 05:28 - Coming from a different place and using unconventional methods
• 08:26 - Bringing in legal knowledge and analytical training
• 09:51 - Solving clients’ problems: Analyzing a tough case
• 10:00 - &BAM
• 15:22 - Data analysis: Getting into the why
• 17:37 - Working with 6-figures clients
• 18:10 - Working with service-based businesses
• 18:30 - Solving clients’ problems: Adapting to a crowded marketplace
• 21:12 - How to increase the value of what you are offering
• 25:44 - Where to find out more
• 26:30 - Rapid fire question round
• 26:46 - If you ever had to start again, how would you make your money?
• 27:00 - What is the most common or biggest mistake that you see leaders making?
• 27:19 - Who is the best leader ever (alive or dead) and why?
• 28:57 - How do you hire top talent?
• 29:57 - How do you evaluate a good business deal?
• 30:32 - How do you identify a good business partner?
• 33:19 - What is one of your proudest moments?
• 37:23 - What is one interesting fact about you that not many people would know?
• 38:40 - What daily routines do you have (morning or evening) that have helped make you successful?
• 39:59 - How rewire your brain to gain back control
• 46:55 - What book (or books) changed your mindset or life?
• 47:30 - What is the most exciting question you spend your time thinking about?
• 47:46 - What advice would you give your younger self?
• 48:33 - What was your biggest challenge starting in business and how did you overcome it?
• 52:40 - What unusual or underrated food or drink should more people try out?
• 53:20 - What makes you happiest?
• 54:28 - Any asks or requests for the audience?