Episode 25: The Power of Natural Selling with Michael Oliver & The Untold Story Behind NEPQ

SideHustle SideHustle

What if I told you that one of the most effective sales methods today was inspired by someone else’s groundbreaking work? NEPQ, the widely-used sales technique, is actually a reimagined version of “Natural Selling,” created by Michael Oliver—a British sales legend, coach, and author, who pioneered naturalselling.com.
In this episode of the Side Hustle Side Hustle podcast, we have the privilege of welcoming back a true pioneer in the sales industry—Michael Oliver a true pioneer in the world of sales training. Michael discusses his groundbreaking "Natural Selling" principles, emphasizing the importance of detachment, understanding clients' emotional needs, and the purpose-driven approach to sales. With over 40 years of experience, starting in 1977.
What truly sets Michael’s work apart is his ability to blend practical selling skills with principles of personal growth, spirituality, and emotional intelligence. This holistic, “soulful” approach has made his methodology both impactful and enduring.
Today, we're diving deep into the key lessons from Michael's remarkable journey—lessons that can elevate your own sales career and transform the way you connect with clients. You’ll learn how to cultivate an authentic presence that builds trust, adapt your approach to serve each individual’s unique needs, and maintain a sense of purpose and detachment to avoid burnout.
🔑 Books Mentioned:
➡️ "Getting to Yes" by Roger Fisher and William Ury
➡️ "The Seven Spiritual Laws of Success" by Deepak Chopra
➡️ "SPIN Selling" by Neil Rackham (influenced Michael’s approach)
Connect with Michael Oliver: 👇👇👇
Website: www.naturalselling.com
GET YOUR COPY NOW! How to ‘Sell’ The Way People Buy! - https://naturalselling.com/book07/
Online Course: Mastering Natural Selling Principles
Facebook: https://www.facebook.com/naturalselling
LinkedIn: https://www.linkedin.com/in/naturalselling
Youtube: https://www.linkedin.com/in/naturalselling
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