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Wix에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Wix 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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SERP’s Up | Why Downplaying Branded Keywords is Costing You Big

58:32
 
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저장한 시리즈 ("피드 비활성화" status)

When? This feed was archived on August 02, 2025 19:08 (1M ago). Last successful fetch was on February 14, 2025 15:57 (7M ago)

Why? 피드 비활성화 status. 잠시 서버에 문제가 발생해 팟캐스트를 불러오지 못합니다.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 423187277 series 3379655
Wix에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Wix 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Where does brand authority play into search visibility? How do you measure brand on the SERP?

Wix’s Mordy Oberstein and Crystal Carter are back for more as they discuss the power of branded search and why it matters way more than you think.

SEO and Brand Marketing specialist Ronell Smith joins to share aspects of brand visibility he’s seen most commonly overlooked in his 15+ years of experience.

Learn how to articulate your brand in a concise manner on your website as we discover the power of associations from brand to consumer this week on the SERP’s Up SEO Podcast!

Key Segments

[00:01:34] What's On This Episode of SERP's Up?

[00:04:10] Focus Topic of the Week: Branded Search

[00:23:53] Focus Topic Guest: Ronell Smith

[00:33:45] Deep Thoughts by Crystal and Mordy

[00:47:26] Snappy News

[00:55:07] Follow of the Week

Hosts, Guests, & Featured People:

Mordy Oberstein

Crystal Carter

Ronell Smith

John Vagueiro

Erika Varangouli

Resources:

SERP's Up Podcast

Wix SEO Learning Hub

Searchlight SEO Newsletter

It's New: Daily SEO News Series

Ronell Smith Consultancy

Erika Varangouli

News:

Google AI Overviews Shows For Only 15% Queries, Down From 84%

Google Search Shopping Filter Top Bar

Perplexity Pages showing in Google AI Overviews, featured snippets

Study: 96% of sites in Google’s top 10 positions have 1,000+ links from unique domains

  continue reading

128 에피소드

Artwork
icon공유
 

저장한 시리즈 ("피드 비활성화" status)

When? This feed was archived on August 02, 2025 19:08 (1M ago). Last successful fetch was on February 14, 2025 15:57 (7M ago)

Why? 피드 비활성화 status. 잠시 서버에 문제가 발생해 팟캐스트를 불러오지 못합니다.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 423187277 series 3379655
Wix에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Wix 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Where does brand authority play into search visibility? How do you measure brand on the SERP?

Wix’s Mordy Oberstein and Crystal Carter are back for more as they discuss the power of branded search and why it matters way more than you think.

SEO and Brand Marketing specialist Ronell Smith joins to share aspects of brand visibility he’s seen most commonly overlooked in his 15+ years of experience.

Learn how to articulate your brand in a concise manner on your website as we discover the power of associations from brand to consumer this week on the SERP’s Up SEO Podcast!

Key Segments

[00:01:34] What's On This Episode of SERP's Up?

[00:04:10] Focus Topic of the Week: Branded Search

[00:23:53] Focus Topic Guest: Ronell Smith

[00:33:45] Deep Thoughts by Crystal and Mordy

[00:47:26] Snappy News

[00:55:07] Follow of the Week

Hosts, Guests, & Featured People:

Mordy Oberstein

Crystal Carter

Ronell Smith

John Vagueiro

Erika Varangouli

Resources:

SERP's Up Podcast

Wix SEO Learning Hub

Searchlight SEO Newsletter

It's New: Daily SEO News Series

Ronell Smith Consultancy

Erika Varangouli

News:

Google AI Overviews Shows For Only 15% Queries, Down From 84%

Google Search Shopping Filter Top Bar

Perplexity Pages showing in Google AI Overviews, featured snippets

Study: 96% of sites in Google’s top 10 positions have 1,000+ links from unique domains

  continue reading

128 에피소드

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