Build an 8-Figure SaaS on Your Terms with Jordan Fleming of smrtPhone

AppsemblyLine - The Salesforce ISV Podcast

➡️ Summary ➡️

In this conversation, Jordan Fleming, founder and chairman of smrtphone, shares insights into his entrepreneurial journey, the evolution of his company, and the importance of customer feedback and partnerships in achieving success. He discusses the challenges of bootstrapping versus fundraising, the significance of traction in SaaS, and his perspective on risk and opportunity. Jordan also emphasizes the need for a focused approach in the Salesforce ecosystem and offers valuable advice for early-stage founders.

➡️ Guest ➡️

Jordan Fleming https://www.linkedin.com/in/jsfleming/

smrtPhone https://www.smrtphone.io/

➡️ Takeaways ➡️

smrtPhone is an all-in-one cloud phone system.

Bootstrapping allowed for greater control and vision.

Traction is the hardest part of building a SaaS business.

Listening to customers is crucial for product development.

Risk should be viewed as opportunity.

OEM partnerships can accelerate growth.

Pricing strategies should align with customer expectations.

AI tools are becoming essential in SaaS offerings.

Consistency in focus leads to better results.

Transitioning roles can provide new opportunities for growth.

➡️ Youtube ➡️

Watch this episode on our Youtube channel

➡️ Keywords ➡️

smrtPhone, SaaS, bootstrapping, Salesforce, CRM, entrepreneurship, AI, pricing strategy, customer feedback, OEM partnerships

➡️ Hashtags ➡️

#appexchange #salesforce #podio

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