Using AI to 100X Your Leads and Sales After Losing It All With Scott Empringham

Response Drivers

Scott Empringham is the Owner and CEO of Empringham Media Group, a marketing agency that uses AI-powered strategies in digital marketing, social media, content, and coaching to help businesses grow. For over 21 years, he has worked with Fortune 50 companies to improve customer acquisition and retention through innovative campaigns. He once scaled the agency to over $10 million in revenue, then lost much of it, and rebuilt it in under three months using social media, AI tools, and relentless focus. Scott is a member of the Entrepreneurs’ Organization in Orange County and is known for his keynote speaking, training programs, and hands-on marketing coaching.

In this episode…

When life and business come crashing down, how do you find the strength to start over and build something even bigger? What steps can transform a crushing setback into a launchpad for unprecedented growth? And how can the latest marketing technology turn that vision into reality?

According to Scott Empringham, a recognized authority on AI-powered marketing, the key is to take full ownership and act boldly even when nothing feels certain. He highlights how embracing imperfect action, narrowing his target audience, and delivering massive value helped him rebuild momentum after losing everything. By pairing his 10-step Elite Marketing Method with AI, he dramatically reduced costs, accelerated execution, and empowered businesses to create their own marketing success.

In this episode of Response Drivers, host Rick Rappe sits down with Scott Empringham, Owner and CEO of Empringham Media Group, to discuss using AI to 100X your leads and sales after losing it all. They explore how taking imperfect action fuels rapid recovery, why niching down and lead magnets drive growth, and how AI tools empower small teams to replace big agencies. Scott also shares the personal changes and lessons that reshaped his life and business.