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How to Win Early Adopters Faster with Bruce Scheer and Brendan McAdams
Manage episode 456801347 series 3624964
ValuePros.io에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 ValuePros.io 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Join Bruce Scheer and B2B sales expert Brendan McAdams as they discuss powerful strategies to help early-stage startups achieve rapid customer adoption. Discover actionable insights from Brendan's book and learn how to refine your sales approach for success. - The importance of founders taking an active role in sales. - Framework for securing early customer adoption. - Using discovery conversations to refine messaging and engagement. - Overcoming cultural aversions and negative stereotypes in sales. - Validating products through early sales and feedback. 00:00 Winning early adopters requires founder-led sales efforts. 03:53 Simplifying startup obstacles for successful product adoption. 07:05 Sales is about discovering needs and fit. 12:42 Sales skills are crucial for career advancement. 16:42 Communicate ideas early for effective traction. 17:38 Engage early adopters to gather valuable feedback. 22:32 Mindset to messaging: a natural progression flow. 24:12 Conversations clarify solutions, identify needs, drive understanding. 30:08 Mindset, messaging, and early adopter engagement insights. 31:03 Keep showing up with value.
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