Why Some Find Comfort In The Red Ocean's Certain Death
Manage episode 456348848 series 3590047
Takeaways
- The entrepreneur mindset involves taking risks and being innovative.
- Every day in business involves some level of risk.
- Assessing longstanding assumptions is vital for growth.
- Red oceans are characterized by rigid boundaries and competition.
- Blue oceans represent new opportunities and innovation.
- Organizational change is necessary for adapting to new markets.
- Breaking down boundaries can attract diverse clients.
- Employees and customers should be treated with equal respect.
- The ethos of 'the customer is always right' can harm employee morale.
- Firing a client for inappropriate behavior is a necessary stance.
📖 Buy "Blue Ocean Strategy" by W. Chan Kim | Renee Mauborgne
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Chapter Markers:
00:00 - The Entrepreneur Mindset and Risk Taking
02:56 - Assessing Long-Term Assumptions
05:52 - Breaking Boundaries in Business
09:00 - The Balance of Customer and Employee Respect
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