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A simple, quick way to conduct competitive research for small business
Manage episode 422417975 series 3578776
Andrea TheoJohn에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Andrea TheoJohn 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
If you're a small business just trying to lay a solid (and powerful) foundation for your marketing program for the first time, you need to take a look at your competitors. Here's a simple, quick (and efficient) way to get a good lay of the land for your competitive landscape.
Included in this Podcast:
- Task 1: Pick 3-5 competitors
- Task 2: Google what your customers would google
- Task 3: Review their websites
- Task 4: Review their social media pages
- Task 5: Think about how customers will google your services (check again for any other notable competitors you might've missed)
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ABOUT A.D.S.
Andrea D. Smith, The ADS Agency
Marketing & Branding Tips for Entrepreneurs & Career Professionals
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