

스폰서 후원
Attracting the right students to your university is more important than ever, and academic colleagues play a crucial role in this process. In this episode of The Partnership Podcast – Higher Ed Marketing, host Penny Eccles shares key insights into how universities can boost their student recruitment strategies through collaboration and smart marketing.
Maximising student recruitment via PRISM
With a focus on how universities, and more specifically academic colleagues, can attract more of the right students, Penny introduces the PRISM method—a strategy that covers Positioning, Relationships, Issues, Stickiness, and Measurement.
She looks at the role that academic colleagues play in making courses more appealing and competitive. Whether it's refining course descriptions, nurturing school relationships, or creating memorable open day pitches, this podcast episode focuses on providing universities with the tools to grow market share and build lasting connections with potential students.
In This Episode
8 에피소드
Attracting the right students to your university is more important than ever, and academic colleagues play a crucial role in this process. In this episode of The Partnership Podcast – Higher Ed Marketing, host Penny Eccles shares key insights into how universities can boost their student recruitment strategies through collaboration and smart marketing.
Maximising student recruitment via PRISM
With a focus on how universities, and more specifically academic colleagues, can attract more of the right students, Penny introduces the PRISM method—a strategy that covers Positioning, Relationships, Issues, Stickiness, and Measurement.
She looks at the role that academic colleagues play in making courses more appealing and competitive. Whether it's refining course descriptions, nurturing school relationships, or creating memorable open day pitches, this podcast episode focuses on providing universities with the tools to grow market share and build lasting connections with potential students.
In This Episode
8 에피소드
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