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Digital Curb Appeal: Turning Websites into Marketing Machines
Manage episode 413472845 series 3568421
Kerry W. Kirby에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kerry W. Kirby 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they discuss what today’s renter is looking for when they visit apartment community websites.
In this episode, Kerry and Jimmy dissect the common pitfalls plaguing property-level marketing websites, from misleading images and intrusive pop-ups to cluttered layouts that fail to resonate with the target audience. The podcast delves into how to weaponize social media to optimize search positioning, through continuous content creation that interlinks the website as the anchor source, while building extensive digital footprints.
Kerry and Jimmy’s Words of Wisdom: “Growing your digital reach does not have to mean increasing your costs. High-performance websites that are automated can create the ultimate marketing stack, without scaling up your headcount.”
12 에피소드
공유
