))
Leah & Yasaman, Co-founders good girl snacks
Manage episode 439938377 series 3558049
Kelly Bennett에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kelly Bennett 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Leah and Yasaman met in college and have always connected deeply through their shared Middle Eastern backgrounds. With a blend of Persian, Egyptian and Tunisian cultures between them, their love for the flavors of their origins transcends with good girl snacks™. After scrolling on TikTok, they quickly realized how much Gen Z loved pickles (a food category that could be kinda boring). They quit their jobs and made it their mission to offer a product Gen Z is sure to obsess over!
good girl snacks first product Hot Girl Pickles has gone viral and created a cult following. Whenever I’m shopping at Pop Up Grocer, I hear people requesting their pickles (they’re seriously so good).
Here’s the behind the scenes of how Leah and Yasaman built one of most buzz-worthy brands in CPG!
PS. There’s a sneak peek of new products launching soon!
102 에피소드
공유
