))
Podcasting as a B2B Marketing Tool with Richard Gillis of Unofficial Partner
Manage episode 371032931 series 3492759
CommunicorpUK에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 CommunicorpUK 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of Voiceworks: Sound Business; Jim Salveson chats to Richard Gillis of Unofficial Partner about creating a B2B marketing strategy with podcasting at its heart.
Richard is 50% of Unofficial Partner, a Sports Business podcast (and newsletter) that has garnered a brilliant reputation in the industry for offering high quality (and high level) insight into the business of sport.
Jim and Richard talk about the early days of the podcast and establishing an audience, how Unofficial Partner adds layers of valuable intel onto their audience so they know exactly WHO is listening and how they have trod the line between interesting commercial opportunities and keeping ensuring the podcast always has the most interesting content.
You can find more from Unofficial Partner (including their podcast) via the website https://www.unofficialpartner.com
If you would like to talk to someone about your audio strategy (including but not exclusively podcasting) then you can contact Voiceworks via the website voiceworks.ai.
Learn more about your ad choices. Visit podcastchoices.com/adchoices
43 에피소드
공유
