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Brewed Insights: Transform Your LinkedIn Strategy with Shannon Kuykendall
Manage episode 424426105 series 3482355
Brett Deister에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brett Deister 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This week's episode dives deep into the evolving landscape of LinkedIn and how small businesses can leverage it effectively for content creation and lead generation. Shannon Kuykendall, a seasoned entrepreneur with 18 years of experience, shares her expertise on utilizing AI tools like ChatGPT to enhance content while maintaining a personal touch. She emphasizes the importance of consistency and authenticity in building connections, advising against cold outreach tactics that come off as spammy. Listeners will learn practical strategies for creating engaging content that resonates with their audience, whether through video, carousels, or personal storytelling. Join Brett Deister and Shannon as they explore innovative ways to navigate LinkedIn and boost your online presence, all while enjoying a unique blend of Mexican coffee with chai spice.
Takeaways:
- Shannon Kuykendall prepares her coffee with a unique twist using chai spices and heavy cream.
- For effective LinkedIn engagement, create valuable content and tell authentic stories about your experiences.
- Utilizing AI tools like ChatGPT can significantly enhance content creation and maintain your personal tone.
- It's essential to build genuine relationships on LinkedIn by engaging first before pitching services.
- Posting consistently on LinkedIn requires a blend of value, storytelling, and occasional promotion of your services.
- Having a business page on LinkedIn is important, but it should be connected to your personal profile for better visibility.
Links referenced in this episode:
Companies mentioned in this episode:
- ChatGPT
- Jasper AI
- Canva
💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
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🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!
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