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51: Mastering ROI-Driven Marketing- with Chris Peer
Manage episode 418356380 series 3345299
Keystone Click에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Keystone Click 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Meet Chris Peer
Chris brings more than 20 years of experience in B2B digital marketing strategy, lead generation, and marketing consultancy for manufacturing firms. An author and entrepreneur, Chris is the founder and CEO of G8P and SyncShow.
Having witnessed the pain and frustration caused by ineffective marketing, Chris and his team developed the Great 8 Pillars to transform the marketing department from a corporate expense into a profit center. He has helped hundreds of companies scale through world-class marketing best practices.
Chris’ perspective on marketing operations transcends tactical methodologies and focuses on people, strategies, systems, and software to move the needle.
Today, Chris’ focus remains on helping B2B manufacturing companies scale through his companies, consulting, and speaking.
Highlights
00:00 Kicking Off with Favorite Holidays Discussion
01:48 Introducing Today's Guest: Chris Peer
03:28 Unveiling the Great Eight Pillars of Marketing
06:12 Deep Dive into Goals and Value Proposition
07:57 Exploring the Certification Program for Marketers
12:00 B2B vs B2C Marketing Insights
14:32 Learning Segment: AI, Shipping Strategies, and Oysters
19:19 Wrapping Up with Contact Information and Offers
Connect with Chris!
Great Eight Pillar Certification Course
Use code SyncShow for 50% off
The Great 8 Pillars: ROI-Driven Marketing for Manufacturing Companies
Connect with the broads!
Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!
Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions!
Connect with Erin on LinkedIn!
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