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EP019: Rand Fishkin, Wizard of Moz, on the Tumultuous Relationship Between SEO and Content
Manage episode 309163581 series 3028004
Jess Tyson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jess Tyson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Why is SEO so important when it comes to closing the deal? Because nobody, literally nobody, goes to the very first website they encounter and says “Ok cool I don’t want to look around, read reviews, or compare prices. I will just plop down $700 on this item right here and now!” Think of your own behavior… would YOU do that? If the answer is yes, then rest assured that you truly are a unique rainbow snowflake in this cold, harsh world. Nobody earns business on the first visit and that’s where SEO comes in. It brings people back to you over and over again like a black hole in the shopping universe. Rand Fishkin jumps into this topic feet first and shares this and more on SEO, keeping people from becoming numbers, and the dangers of data-driven marketing.
Resources:
Music:
- Mozart - Serenata for Strings K.525 'Eine Kleine Nachtmusik' in G - 2 Romanza (Andante)
- Groovy Hip Hop - Royalty Free Music from Bensound
29 에피소드
공유
