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How to Develop Essential Sales and Marketing Skills for Your Business Featuring Deborah Anne Coviello
Manage episode 449572247 series 2873510
Smashing the Plateau에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Smashing the Plateau 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Deb Coviello is an accomplished author, podcast host, and leadership expert in quality and operational excellence, known as the CEO Whisperer. Deb uses her 30 years of experience to help CEOs and C-suite leaders of tomorrow find peace of mind by providing solutions to their technical business issues and elevating their teams. Her book, "The CEO's Compass," is a go-to guide for navigating challenges and achieving lasting success.
In today's episode of Smashing the Plateau, you will learn how to transition from corporate work to entrepreneurship and the importance of community in navigating business challenges.
Deb and I discuss:
- Her entrepreneurial journey and starting Illumination Partners [02:22]
- Building a personal brand and the need for sales and marketing skills [04:00]
- How to determine when to stay the course or pivot [06:12]
- The role of self-reflection and daily routines in success [08:21]
- Expanding into a media company and creating content [11:00]
- Targeting C-Suite leaders in her business strategy [14:25]
Learn more about Deb at https://dropinceo.com.
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The Smashing the Plateau Community
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