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Why I don't create content to get clients
Manage episode 285600052 series 2841820
Marketing often teaches us to create free content as a way to build up desire for your audience to buy your thing later. I don't like manipulating my audience, and recommend that we instead approach content as inner exploration and outer service. That's 80% of what we put online. Let 20% be transparent selling.
Add your comments here:
https://www.facebook.com/GeorgeKaoCommunity/posts/10160689274524867
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
346 에피소드
Manage episode 285600052 series 2841820
Marketing often teaches us to create free content as a way to build up desire for your audience to buy your thing later. I don't like manipulating my audience, and recommend that we instead approach content as inner exploration and outer service. That's 80% of what we put online. Let 20% be transparent selling.
Add your comments here:
https://www.facebook.com/GeorgeKaoCommunity/posts/10160689274524867
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
346 에피소드
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