Rebecca Van Damm on content strategy, social media algorithms, and easily describing your work...

Business Tao with George Kao

Rebecca is a Content Strategist who specifically works with people making a positive impact on the world—healers, artists, activists, social entrepreneurs, and nonprofits. Her mission is to help do-gooders clarify and express their message in order to connect with, ignite, and expand their audience to disrupt the status quo and nourish humanity.

In this interview, we discuss…

* Why you don't need to chase the algorithm around to have a successful online business.

* Why you should lead with your most unpopular belief.

* How to write copy in an effortless way that connects deeply with the people who would most resonate with your work.

Rebecca is in the process of building her Content Cultivation Community where you can get ongoing access to her expertise as well as group accountability to have a consistent and effective online presence even if you hate social media or feel strapped for time. Join her email list to be the first to know when it drops at https://rebeccavandamm.com/email

In the meantime, if you'd like to get a taste of her work, you can join her every first Friday for her free monthly gathering, Content Strategy Cafe. Check it out at https://rebeccavandamm.com/offerings

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com