How to inspire excitement about your passion project? Document your journey of creation everyday.

Business Tao with George Kao

George Kao에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 George Kao 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3+ y ago 21:16

MP3•에피소드 홈

Why is it hard to sell art... or anything you passionately create?

When we create something, we're hugely biased toward it.

We took a long journey to get there, to make that vision a reality.

Yet we’re surprised when the thing doesn't sell well. Others just “don’t get it!”, we think.

Here’s what happened – your experience of the "aha!" moments, during the long journey of creating, all happened within your own experience… nobody saw it. Therefore, you’re the only one who finds the end result, the “pay off”, super valuable.

If only you can find a way to bring your audience along on the journey of discovery and creation, then they might share moments of realization with you. The resulting creation will be deeply valuable to them, because they feel they also had some part to play.

Watch video or add comment here:

https://youtu.be/agkKrQxIWr8

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

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#Entrepreneur #Business #Marketing #George Kao #Ive Been