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056: The Difference Between Branding and Positioning, and Do You Need Both?
Manage episode 299282271 series 2827074
Nancy Myrland, Legal Marketing and Business Development Advisor, Nancy Myrland, Legal Marketing, and Business Development Advisor에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nancy Myrland, Legal Marketing and Business Development Advisor, Nancy Myrland, Legal Marketing, and Business Development Advisor 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
You often hear about the need to establish your personal brand, or that you need to create a brand for your firm. You might also hear about the need to position yourself in the marketplace. In today's episode of Legal Marketing Minutes, Legal Marketing and Business Development Advisor, Nancy Myrland, discusses the difference between branding and positioning. She will also let you know if you need to worry about both. Additional episodes of Legal Marketing Minutes can be found at https://www.myrlandmarketing.com/legalmarketingminutes
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