The rise of daytime clubbing

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You may have noticed a growing popularity for day time clubbing events in recent months. It would appear nightlife is changing, with a shift towards the day time for socialising and dancing. On this episode we learn more about this new trend, where it came from and what impact it is having on the local industry.

First up Rosalind speaks to Line of Duty actress Vicky McClure and partner the writer/producer Jonny Owen about their day-time clubbing experience Day Fever. Vicky's mantra is 'music is medicine' and the couple tell Rosalind how this is translating into packed dance floors at 4pm up and down the country.

Meryl Gilbert, the Arts and Business Director of SWG3 in Glasgow, also joins Rosalind to talk about the changes she has seen in the industry. She tells her that the rise of day time events is something that's been happening in New York and elsewhere for quite a while and it's not necessarily all about ageing clubbers wanting to be home to let the babysitter go!

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