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SaaS Dads E/11–12: How HighLevel’s Co-Founder Built a Billion Dollar SaaS While Raising Kids
Manage episode 517927734 series 3686346
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What happens when you're raising a newborn and launching one of the fastest-growing SaaS companies in the world? Robin Alex, co-founder of HighLevel, shares how he balanced 1,500+ employees, global expansion, and fatherhood.
Discover the habits, lessons, and conscious parenting decisions that helped him build an empire without sacrificing what matters most. This is real talk from the front lines, not theory. Whether you're growing your agency, building your SaaS, or juggling home life and business… this episode will hit home.
🔥 Get inspired by how elite entrepreneurs keep it all together and why Robin says he’d go back and spend even more time with his kids.
🔥 What You’ll See in This Episode:
✅ The routines that helped Robin lead 1,500+ employees without burning out
✅ How being a dad shaped HighLevel’s customer-obsessed culture
✅ What most founders get wrong about balance — and how to fix it
✅ Real talk on iPads, Roblox, Minecraft, and parenting in a digital world
✅ Why tech exposure isn’t the problem — ignorance is
✅ How conscious parenting creates better leaders
✅ Robin’s biggest regrets — and what he’d do differently
✅ Why this ONE mindset shift changed his business and home life forever
⏱ Timestamps 00:47 – Founding HighLevel while raising a baby
2:06 – Managing sleepless nights and a startup
4:50 – A day in the life: CEO + Dad
6:17 – Traveling 6 months a year — and staying connected
10:00 – Conscious parenting in a digital world
13:00 – Teaching empathy and communication to kids
17:00 – The risks of AI and media on children
21:00 – Parenting decisions around tech access
26:10 – Minecraft, screen time, and boundaries
30:00 – Teaching the right future skills
34:00 – Letting kids try, quit, and discover
38:00 – How parenting made him a better leader
41:00 – Dealing with criticism as HighLevel scales
44:00 – Long-term thinking: business and parenting
50:00 – Final advice: What Robin wishes he knew
This is mandatory viewing for SaaS founders, agency owners, and digital entrepreneurs.
🔥 If you run a HighLevel agency or SaaS this is your blueprint for long-term success without losing your family.
👉 This is where it starts. Join our community:
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