Why Being Imperfect is Your Secret to Growth - After the Show

Rooted in Retail

We’re back with a brand new episode of After The Show! Today, I’m excited to explain why we took a summer break and the strategy behind bringing it back—and these are ideas you can use for your own store.

In this episode, I’m thrilled to share some key takeaways from my recent chat with Willerett Flowers. We talked about the importance of embracing imperfections in business and how focusing on details can truly make a difference.

So let’s dive into why After The Show is back, why testing and data analysis are so important, and two strategies from Wilrett Flowers that can help you succeed in retail!

[00:03] Why After the Show is making a comeback

[01:03] The power of testing and analyzing your marketing data

[07:00] Allow yourself to do things messy in business

[11:10] How retailers can leverage attention to detail

Listen to my interview with Willrett Flower Co. https://www.crystalmediaco.com/episodes/the-magic-of-attention-to-detail-and-hospitality-with-willrett-flower-co/

Join the Rooted in Retail Facebook Group to continue the conversation - https://www.facebook.com/groups/rootedinretail
Join our Rise and Shine newsletter for all the latest marketing news for retailers - https://www.crystalmediaco.com/
Show off your super fandom by getting your Rooted in Retail Merch! https://www.bystadium.com/us/en/stores/rooted-in-retail-30474/S820473454

챕터

1. Why Being Imperfect is Your Secret to Growth - After the Show (00:00:00)

2. Why I decided to bring After the Show back (00:00:03)

3. The power of testing and analyzing your marketing data (00:01:03)

4. Allow yourself to do things messy in business (00:07:00)

5. Why attention to detail stood out the most to Crystal (00:11:10)