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Robert Pasbani and RIP a Livecast에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Robert Pasbani and RIP a Livecast 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
RIP a Livecast explicit
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Robert Pasbani and RIP a Livecast에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Robert Pasbani and RIP a Livecast 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Formerly the Metal Injection Livecast, a weekly skewering of pop culture and beyond from the minds of 3 rock fans.
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Hosted on Acast. See acast.com/privacy for more information.
925 에피소드
모두 재생(하지 않음)으로 표시
Manage series 1834
Robert Pasbani and RIP a Livecast에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Robert Pasbani and RIP a Livecast 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Formerly the Metal Injection Livecast, a weekly skewering of pop culture and beyond from the minds of 3 rock fans.
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
925 에피소드
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×We kick things off discussing Valentine's Day, the musical Wicked , downloading movies and the soundtrack to the movie Paradise . We watch the late, great Gilbert Gottfried's tribute to Bill Apter We move on to discuss Elon Musk's speech at the White House, with his son X saying some questionable things. We discuss the Gulf of America and how it's similar to trans rights. Kid Rock storms out of his bar and we almost storm off the show after having to listen to him sing. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off previewing this year's Super Bowl, and the Kendrick Lamar halftime performance. We talk about our favorite Broadway shows. We discover a Dove commercial with a familiar tune. We check in with a guy selling Trump weed seeds, and we become obsessed with a New York woman who got catfished in Pakistan. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
Dry January is over and things are really moist on the show today. Rob talks about his first time(s) in bed, we learn far more than we need to about prostate stimulation, and hummus blasters. Plus, we take some time to examine the worst music on social media last year and check in with Ur Boy Bangz' final album. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off discussing Elon Musk's controversial hand motion at the Trump inauguration this week. Then, we dive into some Village People lore. We watch yet another video where Hulk Hogan makes a fool of himself. Rob pays tribute to friend of the show Rich Hall, who sadly passed away this week. We get into a long discussion about fast food and McDonald's recent rebound. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off briefly discussing politics and Trump's upcoming inauguration. Then, we stumble on a video of Hulk Hogan lying about Andre the Giant, leading us to ask the tough questions about Andre the Giant's physique and prowess. We then transition to talking about ranking wrestlers with the largest girth and length and end up at Robert Fuller. Roseanne has a new rap song out, and we are very confused. Pro wrestler Matt Cardona shares a fan letter that gets us pondering some flatulent scenarios. RIP David Lynch! Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
The Livecast is now DEI-free, following in the steps of Meta's recent initiative. We talk about Mark Zuckerberg's recent rebranding, Donald Trump and Barack Obama being way too chummy at Jimmy Carter's funeral, Hulk Hogan getting booed out of the building during WWE's Netflix debut and we wrap the show up going through a massive list of straight male porn stars from the 90s, asking Rob which one he'd bone. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
Darren kicks things off by discussing what he did for his birthday. We all reminisce about how life would be different if we went to different high schools. We remember how Mike Francesa remembered Jimmy Carter. And, Darren tells a hysterical story about an experience at a McDonald's recently. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
Noa is back and sitting in for our 800th episode. She checks in and offers some huge updates on her life, and goes into detail about some important life moments. Speaking of details, Rob breaks down all the rules of cruising in a bath house and all the different expectations. And, we learn of a famous spot in Montreal. The show ends with Rob and Noa spending too much time discussing jiu jitsu. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
How long do you wait to get up to urinate in the middle of the night? This is the first pressing question we answer on this edition. Plus, we check in with Luigi Mangione's case, and the recent perp walk that NYC mayor Eric Adams made him run. We learn of a potential copycat stabber in Michigan, who seems like a sweet guy. We learn of Danny Tantrum and how much he idolizes GG Allin. And we roast The Rock's new movie. That's amore. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off by updating the world on Luigi Mangione. The person accused of ending United HealthCare CEO Brian Thompson's life. We learn about the thirst traps and the support groups and WHAT MURDA?? We look back at some old footage of John Gotti to see the old New York. Darren tells an embarrassing story that happened at an empanada restaurant. We check in with Cosmo, Queen of Melrose and play some bad songs from TikTok. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off discussing the controversial end of life care that the CEO of United Health Care received earlier this week. We discussed possible motives from the shooter and how he got away. We check in with Gwen Stefani and her new prayer app. We talk about the hot new piece of metal merch - a Pit Diaper. We look back at one of the craziest stories of the year, the Chabbad tunnels and wonder if Rob would take a trip to Israel nowadays. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off with a deep dive discussion on Rob's favorite lube brand. We discuss cigarettes and old cigarette brands, including questionable ads from the past, like a Flintstones smoking ad! We check in with the latest drama with As I Lay Dying's Tim Lambesis. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
Rob kicks things off talking about convincing a urologist to prescribe him some blue pills. We check in with Ric Flair's various different advertising pitches, which get more and more absurd. We check in with Yngwie's new multivitamin product and his recent hang out with Bam Margera and Hulk Hogan. We discuss Blackie Lawless' recent endorsement of Trump. Sid talks about a weird bathroom story and Darren shares a continuing saga from umpiring. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We kick things off talking about Netflix and the Mike Tyson fight. We stumble into a conversation about cliques in high school and revisit the girl Rob got to third base with in public. We check in with the latest As I Lay Dying drama. We dive deep into Chris Barnes' Cameo page and check in with the lawsuit Dave Mustaine just lost. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
We take a look back at the second time Donald Trump was elected President of the United States. We discuss what Kamala could've done better, what to expect from the next four years and how our reactions compare to the last time he won. We dive into some recent clips of Hulk Hogan talking about men's health and Pete Buttigieg. We learn about what the Hulkster likes to do with olive oil. We just learn way too much about Hulk Hogan. Plus, Darren meets a future mayoral candidate in the Dunkin Donuts and asks him about the tough issues. Watch the episode on Youtube for free. Join our Patreon and get two bonus episodes each month, and other behind-the-scenes goodies. More info here . Follow us on: Twitch , Instagram , Facebook , Twitter, Youtube and our Discord Chat . Also don't forget about our Spotify playlist . We also have merch if you're into that kind of sharing. Hosted on Acast. See acast.com/privacy for more information.…
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