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Oliver Banks에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Oliver Banks 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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262: Omnichannel Vs Unified Commerce

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Manage episode 381361950 series 2978503
Oliver Banks에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Oliver Banks 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In the dynamic world of retail, "omnichannel" has stood as a consistent goal, an evertrend. However, recently, the spotlight has been shifting to "unified commerce". So the question arises: has omnichannel truly had its day? Dive into this intriguing podcast episode with Oliver Banks as we dissect the essence of both concepts, backed by industry insights and the formidable intelligence of AI. From the semantics of buzzwords to real-world applications, let’s embark on a journey to determine if these terms are mere labels or integral to the retail evolution. And discover which approach comes out on top?

Listen to this podcast episode now to discover:

  • Understand the shift from omnichannel to unified commerce and the distinctions and similarities between the two, supported by insights by industry experts.
  • Discover the necessity of adaptability in retail, preparing for unknown future channels and consumer trends.
  • Recognise the three importance elements to help focus on unified commerce and delivering a customer-centric operating model.

Find the full show notes at www.obandco.uk/262.

  continue reading

295 에피소드

Artwork
icon공유
 
Manage episode 381361950 series 2978503
Oliver Banks에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Oliver Banks 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In the dynamic world of retail, "omnichannel" has stood as a consistent goal, an evertrend. However, recently, the spotlight has been shifting to "unified commerce". So the question arises: has omnichannel truly had its day? Dive into this intriguing podcast episode with Oliver Banks as we dissect the essence of both concepts, backed by industry insights and the formidable intelligence of AI. From the semantics of buzzwords to real-world applications, let’s embark on a journey to determine if these terms are mere labels or integral to the retail evolution. And discover which approach comes out on top?

Listen to this podcast episode now to discover:

  • Understand the shift from omnichannel to unified commerce and the distinctions and similarities between the two, supported by insights by industry experts.
  • Discover the necessity of adaptability in retail, preparing for unknown future channels and consumer trends.
  • Recognise the three importance elements to help focus on unified commerce and delivering a customer-centric operating model.

Find the full show notes at www.obandco.uk/262.

  continue reading

295 에피소드

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