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62. Doing Business Without Replicating Colonial Thinking
Manage episode 476830879 series 3544922
Annie Gichuru에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Annie Gichuru 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this follow-up to last week’s deep dive into the roots of colonialism, I’m shifting the focus to what it actually looks like to decolonise your business in practice, especially if you’re a solopreneur or coach.
We’re going beyond the surface to talk about:
🎙 Why your assumptions about your "ideal client" might be rooted in bias
🎙 How colonial mindsets sneak into your messaging, lead magnets, and business relationships
🎙 The influence of AI bias on your marketing and how inclusive language alone isn’t enough
🎙 Why bro marketing and hustle culture are part of a colonial hangover many of us are still unpacking
🎙 What it really means to decolonise your business as a lifelong practice
Whether this is the first time you’re thinking about these ideas, or you’ve been doing the work for a while, this conversation will give you powerful reflection points and direction for what comes next.
LINKS:
I'd love to invite you to dive deeper into racial inclusion work by joining me for the next round of my 10 week online program REPRESENTED. Check out all the details and join the waitlist 👉🏾 https://anniegichuru.com/represented
Come say hi on Instagram, let me know where you are tuning in from. I'd love to hear from you 👉🏾 https://www.instagram.com/annie.gichuru
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