Facial Features: The Sales Secret Weapon Right Under Your Nose w/Brian Galke | Ep 55

Real Producers

Body language is the cornerstone of reading people, but what if the face can tell us all we need to know?

Whenever we’re face-to-face with people, they are communicating with us without even saying a single word. From their ears to their eyebrows and nostrils, tiny facial expressions reveal a lot and give us clues on how to communicate, sell and build rapport.

There’s up to 250 different facial features we can look at, and each of them can help us understand the people around us better and what they need.

What can eyebrow shape and even height tell us about people? How do we tweak our sales approach based on people’s micro facial expressions?

In this episode, coach and founder of Subtle Skills, Brian Galke shares the power of reading facial features and expressions, and how it will make us better salespeople.

Attempting to understand someone else isn’t manipulation, it’s going to create rapport with people instead of pushing our own agenda. -Brian Galke

Three Things You’ll Learn In This Episode

-We’re all amateur facial decoders

From Disney movies using character faces to show you the villain to common figures of speech, why are human beings naturally primed to read facial expressions?

-Eyebrows lead to eye contact

The terms highbrow and lowbrow tell us a lot about how the eyebrows factor into the thinking process. What can eyebrows tell us about what a client needs to make a decision?

-Facial recognition for humans

Did you know that the size of someone’s nostrils can tell you how they treat risk? How do we tailor the same information to different people based on their facial features?

Guest Bio

Meet Brian, the Introverted/Extroverted professional who discovered the secret to success: good communication skills. In order to overcome his social anxiety, Brian intentionally pursued positions where people naturally came to him for help. With every job, he sought to improve his social skills through learning tips and tricks to interact with others effectively. As Brian’s communication abilities grew, so did his career. Each new social skill he acquired brought him another promotion, leading him to become a Corporate Trainer, move into Sales, and even be flown around the US to present to high-profile clients worth over $1 million. Eventually, he was promoted to the esteemed position of Regional Vice President of Sales, and began speaking on stages alongside renowned industry leaders such as Brad Lea, Steve Sims, Greg Reid, Alex Hormozi, and more. But what was the one skill that changed everything for Brian? The ability to decode facial features. By learning how to interpret the subtle signals that people’s faces give off, Brian was able to better understand and communicate with others, which in turn helped him succeed professionally and personally. For more information, and to get the free eyebrow cheat sheet, go to http://getthecheatsheet.com/.