Unlocking Growth and Customer Loyalty: The Essential Role of Personalization in Product Development

Product Management Tech Brief By HackerNoon

This story was originally published on HackerNoon at: https://hackernoon.com/unlocking-growth-and-customer-loyalty-the-essential-role-of-personalization-in-product-development.
Personalized product development is now a must rather than a choice for businesses looking to succeed in the current technology era.
Check more stories related to product-management at: https://hackernoon.com/c/product-management. You can also check exclusive content about #product-development, #customer-loyalty, #customer-personalization, #how-to-avoid-being-creepy, #product-personalization, #scalable-personalization, #user-needs, #customer-needs, and more.
This story was written by: @nikshuster93. Learn more about this writer by checking @nikshuster93's about page, and for more stories, please visit hackernoon.com.
Personalized product development is now a must rather than a choice for businesses looking to succeed in the current technology era. 18% of fintech investments made in the previous year went into customized financial counsel. Less than 50% of banks successfully use customer data management, despite the fact that 71% of institutions run personalized campaigns.