(Part 1/2) Content Marketing for Founders - Fundamentals, Challenges, Distribution Strategies (feat. Dessire Ugarte)
Manage episode 391435900 series 3530865
Krish Palaniappan and Varun Palaniappan, Krish Palaniappan, and Varun Palaniappan에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Krish Palaniappan and Varun Palaniappan, Krish Palaniappan, and Varun Palaniappan 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this conversation, Dessire Ugarte, a digital marketer, discusses the basics of content marketing and the challenges faced by startups in this field. She emphasizes the importance of defining the target audience and creating content that addresses their specific needs. Dessi also highlights the role of storytelling in content marketing and the need to start small and gradually expand the target audience. The conversation concludes with a teaser for the next episode, which will focus on distribution strategies in content marketing. Takeaways
…
continue reading
- Content marketing is a marketing approach that involves creating and distributing valuable content to attract and retain a specific audience.
- Start by defining the problem your product or project solves and communicate it clearly to your target audience.
- Narrow down your target audience to a specific group or persona to create more focused and effective content.
- Storytelling plays a crucial role in content marketing, helping to engage and connect with your audience.
- Start small and gradually expand your target audience as you gain more clarity and resources.
Snowpal Products:
- Backends as Services on AWS Marketplace
- Mobile Apps on App Store and Play Store
- Web App
- Education Platform for Learners and Course Creators
198 에피소드