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Dan Dillon | The One Best Way to Spend Your Ad Dollars Now
Manage episode 316662997 series 3262645
Steffen Horst에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Steffen Horst 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
On this week’s episode of the Performance Delivered Podcast, we talk to Dan Dillon. He is a strategic marketing and communications executive with over 20 years’ experience in high growth software. Dan serves as the CMO of Reveal Mobile, a company that provides location-based marketing and analytics.
Today we are talking with Dan about geofencing marketing, and location-based advertising to extend retailers’ reach, as well as:
- The post pandemic impact on retail shopping—it’s not what you think
- The critical element in consumer data sharing
- The real value of an in-store visit
- His prediction on what the new “big 3” social media platforms will be
- And more
226 에피소드
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