#15 A Digital Strategy to Grow Your Brand with Nate Bachynski

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Manage episode 232376627 series 2396523
Player FM과 저희 커뮤니티의 Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.
This episode of the Peppered Podcast focuses exclusively on digital marketing and features Nate Bachynski. It seems like everyone today is an “expert” in digital marketing. So many of the food and beverage brands that I come in contact with simply don’t have their digital and social strategies buttoned-up. If you want to learn the basic framework for a digital strategy, on how to grow your brand, tune in to this episode where we discuss: • Consumer Acquisition—the path to purchase • Reach & Frequency • Consumer Targeting • Geographic • Lifestyle • Category • Micro-Targeting • Retargeting & Sequential Messaging • Performance Analysis • And much more

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