))
#096 : Stevie Rogers @ Rogers Sporting Goods
Manage episode 335208696 series 3009671
Overdose Digital에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Overdose Digital 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This week on Chill, we chat with @Stevie Rogers, Part Owner, Head Buyer and Head of Marketing at @Rogers Sporting Goods!
We love a good story. When we think of Rogers Sporting Goods we think of authenticity and authority in the outdoor space.
Rogers Sporting Goods is an industry icon in the hunting and fishing industry. Passed down from generation to generation, the company has grown from just selling fishing lures to now being a leader in their industry as a fishing and hunting outfitter. Jim Rogers, the progenitor of Rogers Sporting Goods, conceptualized the business by selling fishing lures and competing as a professional fisherman in 1957. By 1980’s Rogers Sporting Goods was Missouri's largest retailer for hunting and fishing performance gear. They expanded to an online webstore in the early 2000’s. Suddenly their brick-and-mortar store was reaching customers all over the country. Demand heavily increased, and they began planning and preparing for an increase in assets.
Rogers Sporting Goods is a family-owned and family-run business. They are proud of that. Their family ideals are what make them the giant they are today.
Overdose. America’s Director of Strategy, Van Schlichting speaks with Stevie Rogers and hears the story first-hand. Join us and listen in on what it takes to run a great outdoor company and what their plans for the future are.
152 에피소드
공유
