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Open Source Growth: Powerful SAAS Marketing Strategies with Dean Denny, Director @ Owendenny Digital
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The Proof Olympics: The 10 Disciplines Of Believability You Must Master To Convert More Customers
Manage episode 336661793 series 3195034
Dean Denny에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dean Denny 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Wondering why your customers are hitting your landing pages and they're not becoming customers?
More often than not, you're sitting on an awesome product. You know it, I know it, and your mom knows it. So why aren't people buying?
The answer is social proof.
People want to see that other people have used your product and loved it before they're willing to shell out their hard-earned cash.
Think about the last time you made a big purchase. Whether it was a house, a car, or even a pair of shoes, you probably did some research first.
You read reviews, talked to friends and family, and looked for any indication that this was a good purchase. And if you didn't find that social proof, you probably didn't make the purchase.
The same goes for your potential customers
If you're not incorporating social proof into your marketing strategy, you're missing out on a huge opportunity to increase conversions and sales.
Social proof is a psychological phenomenon that occurs when people are uncertain about a decision and looks to others for guidance. In other words, it's the influence that other people have on our decisions.
There are many forms of social proof, but some of the most effective include testimonials, reviews, case studies, expert endorsements, and customer testimonials.
When used correctly, social proof can be an incredibly powerful tool to increase conversions and sales.
In Today's Episode of Open Source Growth, we explore the 10 Disciplines Of Believability You Must Master and incorporate into your business to increase leads, conversions and sales.
Show Timeline
00:00:00 PROOF OLYMPICS: The One Thing You Need to Make People Believe in Your Products!
00:01:13 HARNESSING BELIEVABILITY: How to Use Video Testimonials to Skyrocket Your Sales!
00:01:58 CREATE VIDEO TESTIMONIALS, PRODUCT DEMOS, BEFORE/AFTERS: The Secret Formula to Persuade Your Prospects!
00:04:13 TRANSFORMATIVE BEFORE-AND-AFTERS VIA FACEBOOK ADS: Get Ready to Blow Your Competitors Away!
00:05:38 COUNTING TOOLS FOR PROOF: Discover the Tools You Need to Create Credibility and Boost Your Sales!
00:06:41 INCREASE PREDICTABILITY WITH REVIEWS: How to Use Reviews to Make Your Prospects Trust You!
00:08:51 GROW YOUTUBE PRESENCE FOR REVIEWS: The Ultimate Guide to Using YouTube to Build Your Social Proof!
00:09:55 GAINING PRODUCT REVIEWS, SOCIAL PROOF: How to Get More Reviews and Make More Sales!
00:11:14 INCREASE CREDIBILITY WITH TESTIMONIALS: The Ultimate Tool to Persuade Your Prospects and Close More Sales!
00:12:42 GROW BUSINESS COST-EFFECTIVELY: SOCIAL PROOF: Learn How to Use Social Proof to Take Your Business to the Next Level!
00:14:14 SHARE STORY, EXPLORE OPTIONS, STAY WELL: The Essential Guide to Building Your Brand and Boosting Your Sales!
CONNECT WITH OPEN SOURCE GROWTH:
Connect with Dean Denny, host of Open Source Growth and Director at Owendenny Digital
Instagram: https://www.instagram.com/deanowendenny/
LinkedIn: https://www.linkedin.com/in/deandenny/
Connect with Owendenny Digital, Australia's #1 SaaS Marketing Agency
Instagram: https://www.instagram.com/owendennydigital/
Facebook: https://www.facebook.com/owendennydigital
LinkedIn: https://www.linkedin.com/company/owendenny/
YouTube: https://www.youtube.com/@owendennydigital
Website: https://www.owendenny.com
WORK WITH OWENDENNY:
Two options:
1 - If you *already* know you need an expert to help you build predictable and scalable customer acquisition solutions to scale your MRR.
To get started, book a Free Growth Diagnostic using the link below and let us show you how we can help.
Get Your Free Growth Diagnostic
2 - If you *do not yet know* if you would benefit from our services, book a FREE 10-min chat with Dean directly and let's talk about your business.
Have a friendly 10-minute chat with Dean
We look forward to hearing from you!
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