BTS Doesn't Need Permission For Buttery Dynamite | Weekly Digital Marketing Update 7/15

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3y ago 34:30

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Digital Ad Market Update: 7/8 - 7/15 2021
Joe, Matt, and Jack take the studio to discuss the latest marketing, tech, and culture news. Tune in for all the banter - in 35 minutes or less.
Top Stories:
Apple makes a jump into the sports world to boost its streaming platform numbers. From here, we dive into legacy cable and its dwindling market power.
Space Jam 2 is coming soon, and to hype up the release, they are selling NFTs. We discuss why this works, and from here, we break down the effects of event marketing and empty arenas in the sports universe.
K-Pop sensation BTS has released a new single, Permission to Dance. We talk about the moving parts in BTS' music releases that make their songs go viral around the world. Skip to 24:13 if you are part of the BTS ARMY.
Articles Mentioned:
Apple Wants Football: https://bit.ly/2U8lzV6
Space Jam 2 NFTs: https://bit.ly/3kjZZYn
BTS' New Single: https://youtu.be/CuklIb9d3fI

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