MGT134: Vevo's Emerging Artist Program & Music Video Optimization Tips – JP Evangelista

Music Growth Talks by Dotted Music

Andrew Apanov and Andrew Apanov (Dotted Music)에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Andrew Apanov and Andrew Apanov (Dotted Music) 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

5y ago 26:05

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JP Evangelista is Vevo’s Senior Vice President of Content, Programming & Marketing. His teams work with artists, managers, and record labels to secure and promote music videos, exclusive premieres, and live events across the Vevo platform. Over the course of the last 18 months, Vevo has been pushing original content creation and promotional strategies to support emerging artists, championing acts like Billie Eilish and Alessia Cara.

On this Music Growth Talks episode, JP explained how their DSCVR and LIFT programs work for artists at different stages of their careers (regardless of label affiliation), and gave tips on optimizing music videos for the YouTube environment.

Listen to the episode in full to learn why a long intro in your video will hurt its performance, as well as how to appear on Vevo's radar for potential inclusion in the DSCVR program.

⏯ Go to http://dottedmusic.com/2019/podcast/mgt134-vevo-jp-evangelista for the show notes and http://musicgrowthtalks.com to subscribe to the podcast. Become a patron to access a secret podcast feed with patron-only episodes at https://www.patreon.com/andrewapanov

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