Splice CEO Kakul Srivistava and VP of sounds Mark Thomas on music creation and sample digging in 2023 (and what AI has to do with it)

Music Ally Focus

Episode 112: In this episode we’re joined by two people from Splice, the music-making platform and sample library: CEO Kakul Srivistava and Mark Thomas, Splice's VP of sounds. Sampling has been used by musicians for decades as a way to create music, and finding the right sounds and snippets of music is a complex and time consuming task.

We talk about music creation in the 2023 environment when everyone is making music, how important samples are to the creative process, what the impact is for musicians if platforms make finding samples a one-click affair, and how AI is being used to help producers find samples better. Splice, like a lot of music businesses, has also been embracing AI, and has just launched the public beta version of an AI-powered tool that assembles bunches of samples that fit together.

Both guests have a rich history in creative technology businesses: Kakul was previously Vice President of Creative Cloud Experience and Engagement at Adobe and the Vice President of Product & Marketing at GitHub, and Mark is a musician who became CTO at AWAL, and founder of platform BuzzDeck, before spending a decade at Apple Services. I spoke to Kakul and Mark about the needs of musicians today and the impact of technology in helping them create the music we love.

https://splice.com

https://splice.com/blog/coso-breakthrough-ai-tech/

Mark: Kenny Wheeler – Music for Small and Large Ensembles

Kakul: Stevie Wonder – Innervisions

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