Player FM - Internet Radio Done Right
36 subscribers
Checked 3d ago
추가했습니다 two 년 전
M.F.Kelleher에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 M.F.Kelleher 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Player FM -팟 캐스트 앱
Player FM 앱으로 오프라인으로 전환하세요!
Player FM 앱으로 오프라인으로 전환하세요!
들어볼 가치가 있는 팟캐스트
스폰서 후원
T
The Agile Brand with Greg Kihlström®


1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
나중에 재생
나중에 재생
리스트
좋아요
좋아요28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Murder Mystery Podcast explicit
모두 재생(하지 않음)으로 표시
Manage series 3421045
M.F.Kelleher에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 M.F.Kelleher 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The story unfolds each week. Will you guess the killer?
…
continue reading
121 에피소드
모두 재생(하지 않음)으로 표시
Manage series 3421045
M.F.Kelleher에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 M.F.Kelleher 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The story unfolds each week. Will you guess the killer?
…
continue reading
121 에피소드
모든 에피소드
×Iris asks for Olivia's help. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
M
Murder Mystery Podcast

Dan Macklin, CEO of Bluecoat Records, arrives in Berlin to get back control. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Olivia and Poppy go to Germany for a pop concert, but on the night a man dies, and Olivia ias aked to find out what really happened. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective…
M
Murder Mystery Podcast

Will Olivia save Poppy and find the killer? Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, and to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
M
Murder Mystery Podcast

Olivia races across Rome as the killer is cornered. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Olivia returns to Lake Albano on a mission. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Tommaso wakes up in a hotel and he's not alone. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
The lies start to emerge from long ago. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Amara has to visit the hospital. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Poppy and Sofia have to deal with a crisis. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Olivia has to tell Tommaso some hard truths. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Tommaso and Allegra have to cope with a tragedy. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Olivia meets Cristoforo again, but everything seems different. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
The cat is out of the bag for the Moreno family. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
Olivia finds out a key fact about what happened years ago in the Villa Moreno. Follow the link below to join Olivia Streete on Instagram, TikTok, X and Pinterest, or to buy her audiobooks, kindles, paperbacks and hardback on Audible and Amazon: https://linktr.ee/oliviastreetedetective
플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.