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The Genesis Of Ecodur Roof Coating, Growing A Business At Scale, And Being A Multi-Industry Innovator With Peter Roosen Of Castagra Products
Manage episode 353898211 series 3438512
Adrian Danila에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Adrian Danila 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Ecodur Roof Coating is used by some very well-known companies like General Mills, Tyson Foods, NFL and McDonald’s. What makes this product so special? Joining Adrian today is no less than the product’s inventor, Peter Roosen. In this conversation, Peter shares with us how he came up with the concept of Ecodur and how he and his team at Castagra Products brought the product to market dominance. Peter also shares his jab on what it takes to be a successful entrepreneur, taken from his years of experience in bringing out products that are ahead of their time. Plus, Peter shares some key lessons from his book, Overcoming Inventoritis. Tune in for all these and Peter’s golden nuggets on how founders can foster innovation and grow their businesses at scale!
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