Building Digital Trust in MedTech: The MTV Approach

Medical Sales Accelerator

Zed Williamson에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Zed Williamson 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

1+ y ago 38:52

MP3•에피소드 홈

In the dynamic world of MedTech, where innovation is the lifeblood of progress, Jay Pendleton, founder of MedTech Voice, offers a compelling perspective on the power of storytelling in building trust and driving success.

In this week’s episode, sponsored by Alpha Sophia, Jay underscores the importance of authenticity and digital trust in a landscape inundated with content and information overload. We also learn about his journey from the corporate MedTech world to the realm of entrepreneurship, highlighting the pivotal role of storytelling in shaping brand identity and fostering connections.

In the episode, we also discuss:

Bridging the gap between business and medicine through authentic narratives
Empowering MedTech professionals to navigate the complexities of the industry with clarity and purpose
Helping physicians humanize their brand
Assisting MedTech companies in crafting compelling stories
A roadmap for driving tangible outcomes in an ever-evolving MedTech ecosystem

Resources from this episode:

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#Business #Marketing #Zed Williamson #Clark Wiederhold