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Christie Ruffino에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Christie Ruffino 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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MU198: Ginny Delaitre | How Brands Stay Human in An AI-Driven World

29:15
 
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Manage episode 509500917 series 3266580
Christie Ruffino에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Christie Ruffino 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

On this episode of the Mastery Unleashed Podcast, host Christie Ruffino dives deep into the evolving world of AI-powered marketing with UX design expert and digital strategist Ginny Delaitre. Ginny shares her journey from architecture student to mobile app developer and now founder of VDS Digital Agency, where she helps entrepreneurs blend human-centered branding with smart AI tools.

The conversation centers around how to use AI—especially AI agents—ethically and effectively without sacrificing your brand’s authenticity. Ginny unpacks the power of UX marketing, a user-experience-first approach to content and brand strategy. She explains why “content without strategy is just noise,” and how to automate smartly while staying deeply connected to your audience.

Listeners will learn how to:

  • Avoid “clickbait” automation traps
  • Use custom GPTs and AI agents for blog creation, email management, and social scheduling
  • Implement the “human in the loop” model to keep messaging aligned and human
  • Leverage AI as a tool—not a crutch—for intentional, brand-driven marketing

ABOUT GINNY

Virginie "Ginny" Delaitre is an award-winning marketer and the founder of UX Marketing, a groundbreaking methodology that combines user experience (UX) with modern marketing. As the Founder and CEO of VDS Digital Agency and the UX Marketing Institute (UXMI), she is setting new standards for how brands integrate the user journey into their marketing strategies.

GET GINNY'S GENEROUS GIFT

UX Marketing Action Plan

ACCESS THIS GIFT AND MANY MORE

LINKS SHARED ON THE SHOW

https://vdsdigitalagency.com/

https://linkedin.com/in/virginiedelaitre

https://instagram.com/vdsdigitalagency


ABOUT OUR SHOW

Mastery Unleashed is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino.

Each episode features today’s top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others.


ABOUT OUR FREE GIFT VAULT

GET THIS GIFT AND MANY MORE HERE: https://masteryunleashedpodcast.com/gift-signup/

  continue reading

199 에피소드

Artwork
icon공유
 
Manage episode 509500917 series 3266580
Christie Ruffino에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Christie Ruffino 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

On this episode of the Mastery Unleashed Podcast, host Christie Ruffino dives deep into the evolving world of AI-powered marketing with UX design expert and digital strategist Ginny Delaitre. Ginny shares her journey from architecture student to mobile app developer and now founder of VDS Digital Agency, where she helps entrepreneurs blend human-centered branding with smart AI tools.

The conversation centers around how to use AI—especially AI agents—ethically and effectively without sacrificing your brand’s authenticity. Ginny unpacks the power of UX marketing, a user-experience-first approach to content and brand strategy. She explains why “content without strategy is just noise,” and how to automate smartly while staying deeply connected to your audience.

Listeners will learn how to:

  • Avoid “clickbait” automation traps
  • Use custom GPTs and AI agents for blog creation, email management, and social scheduling
  • Implement the “human in the loop” model to keep messaging aligned and human
  • Leverage AI as a tool—not a crutch—for intentional, brand-driven marketing

ABOUT GINNY

Virginie "Ginny" Delaitre is an award-winning marketer and the founder of UX Marketing, a groundbreaking methodology that combines user experience (UX) with modern marketing. As the Founder and CEO of VDS Digital Agency and the UX Marketing Institute (UXMI), she is setting new standards for how brands integrate the user journey into their marketing strategies.

GET GINNY'S GENEROUS GIFT

UX Marketing Action Plan

ACCESS THIS GIFT AND MANY MORE

LINKS SHARED ON THE SHOW

https://vdsdigitalagency.com/

https://linkedin.com/in/virginiedelaitre

https://instagram.com/vdsdigitalagency


ABOUT OUR SHOW

Mastery Unleashed is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino.

Each episode features today’s top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others.


ABOUT OUR FREE GIFT VAULT

GET THIS GIFT AND MANY MORE HERE: https://masteryunleashedpodcast.com/gift-signup/

  continue reading

199 에피소드

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